Offering small business advice — one tip at a time.
Featured Article
Your Giant, Gleaming Sword of Fire(d)
Didn’t know you had one of those in your manager’s tool kit, did you? Here’s what it is, and how to wield it properly. Spoiler alert: Your employees don’t love it.
Latest
The Fine Art of Focusing on Your Fans (and Ignoring the Haters)
Finding success in business isn’t about being everything to everyone. It’s about giving your target audience exactly what they need.
How to drive the company car: Tips for keeping all of your business gears in motion
Do you go full steam ahead on a project or throw on the emergency brake? Finding the right balance between the two is a common small business challenge. Here’s how to do it right.
How to drive the company car: Tips for keeping all of your business gears in motion
Do you go full steam ahead on a project or throw on the emergency brake? Finding the right balance between the two is a common small business challenge. Here’s how to do it right.
Favorites
Sales and Marketing, Part 1: How to Create a Marketing Plan
What’s the difference between sales and marketing? A lot. Here’s a look at the definition of marketing vs. sales, with examples.
Sales and Marketing, Part 1: How to Create a Marketing Plan
What’s the difference between sales and marketing? A lot. Here’s a look at the definition of marketing vs. sales, with examples.
Sales and Marketing, Part 1: How to Create a Marketing Plan
What’s the difference between sales and marketing? A lot. Here’s a look at the definition of marketing vs. sales, with examples.
The Power of the Awkward Conversation
Scott Simon, founder of Voicebox Karaoke, has some profound words about the power that comes with taking a deep breath and having that uncomfortable conversation.
The Power of the Awkward Conversation
Scott Simon, founder of Voicebox Karaoke, has some profound words about the power that comes with taking a deep breath and having that uncomfortable conversation.
The Power of the Awkward Conversation
Scott Simon, founder of Voicebox Karaoke, has some profound words about the power that comes with taking a deep breath and having that uncomfortable conversation.
Mediation Series, Part 1: Defining and Diagnosing Employee Disputes
If you’re a manager, the unpleasant job of mediating employee disputes will likely fall to you. Here’s a look at what they are, how they happen, and how you can make them right.
Mediation Series, Part 1: Defining and Diagnosing Employee Disputes
If you’re a manager, the unpleasant job of mediating employee disputes will likely fall to you. Here’s a look at what they are, how they happen, and how you can make them right.
Mediation Series, Part 1: Defining and Diagnosing Employee Disputes
If you’re a manager, the unpleasant job of mediating employee disputes will likely fall to you. Here’s a look at what they are, how they happen, and how you can make them right.
Recommendations
You’ll Lose More Customers If You Don’t Raise Prices
If you need to raise prices, it’s important to do it the right way. Here’s a guide for how to do it, with examples.
How to Raise Prices Like a Boss: A Step-by-Step Guide
If you need to raise prices, it’s important to do it the right way. Here’s a guide for how to do it, with examples.
Finance & Accounting
ELI5: Balance sheets and how to make them suck less, Part 2
Balance sheets include assets, liabilities, depreciation, profit, loss, and a lot of other complicated financial terms. This article breaks it down for small business owners.
ELI5: All about balance sheets and how to make them suck less, Part 1
Balance sheets are an essential tool for monitoring the health of your business, but they’re also one of the most confounding. Here’s how to use them to your best advantage.
The Fine Art of Focusing on Your Fans (and Ignoring the Haters)
Finding success in business isn’t about being everything to everyone. It’s about giving your target audience exactly what they need.
How to drive the company car: Tips for keeping all of your business gears in motion
Do you go full steam ahead on a project or throw on the emergency brake? Finding the right balance between the two is a common small business challenge. Here’s how to do it right.
Say What? For Small Business Owners, Comments Matter More Than Clicks
Talin Koutnouyan, a marketing strategy and analytics expert and small-business consultant, shares advice for marketing your small business.
My Autism Brain at Work: Thinking About Thinking
As we age, we tend to cling to familiar ways of thinking and answering questions, unable to see other pathways available. Using “forcing functions” is one way to push ourselves out of default thinking.